Insight Global Campus 244: A Brand-Driven Training Campus Transformation

As one of the nation's leading staffing and talent solutions companies, Insight Global recognized an opportunity to reimagine its national training facility as more than just a place to work and learn. The organization wanted to create an environment that embodied its energetic culture while also celebrating the unique identity of its Evergreen division. To achieve this vision, the facility needed to support a wide variety of activities—from formal training and team collaboration to social interaction and focused work—all while delivering a cohesive brand experience.

The challenge wasn't simply designing a new workplace. It was creating a destination that could strengthen employee engagement, support evolving work behaviors, and serve as a physical expression of Insight Global's values and mission. Corporate Environments partnered with Insight Global and ASD|SKY to help transform this ambitious vision into reality.

Rather than beginning with products or floorplans, the process started with discovery. Together, the project team explored emerging workplace strategies, evolving employee expectations, and the future of training environments. This collaborative approach ensured every decision would support the organization's long-term goals for culture, performance, and employee experience.

To gather inspiration and validate ideas, the team traveled to New York City, Chicago, and West Michigan, touring innovative workplaces, showrooms, and manufacturing facilities. These experiences provided valuable insights into how leading organizations were designing spaces that encourage collaboration, flexibility, and engagement. A key component of the project was understanding how employees would use the space.

Insight Global conducted a workplace study that helped guide the transition from traditional sit-to-stand workstations to an all-benching workstation strategy. The findings revealed opportunities to create a more dynamic workplace ecosystem—one that encouraged movement throughout the day and provided employees with access to a variety of environments tailored to different tasks and work styles.

Together, Insight Global, ASD|SKY, and Corporate Environments developed a plan centered on:

• Supporting collaboration through a diverse range of team environments

• Encouraging mobility and choice throughout the workplace

• Reinforcing company culture through immersive brand storytelling

• Creating spaces that support training, learning, and professional development

• Enhancing employee engagement through purposeful workplace experiences

The completed Campus 244 is a workplace that seamlessly integrates brand, culture, and functionality. From the moment visitors enter the lobby, they are immersed in a carefully crafted brand experience developed by ASD|SKY's branding team. Every space tells a piece of Insight Global's story, reinforcing the values, mission, and energy that drive the organization forward.

Throughout the campus, employees can choose from a variety of environments designed to support different modes of work and interaction. Collaborative hubs encourage spontaneous conversations and team problem-solving. Private meeting spaces provide areas for focused discussions. Social gathering zones strengthen relationships and foster a sense of community.

Rather than remaining anchored to a single workstation, employees are encouraged to move throughout the campus, selecting the spaces that best support their work throughout the day. This flexibility creates greater opportunities for collaboration, knowledge sharing, and meaningful connections. Today, Campus 244 serves as a powerful extension of the Insight Global brand and culture. The transformed training campus delivers measurable business value by supporting employee engagement, strengthening organizational culture, and enhancing the overall workplace experience. The variety of work settings encourages greater collaboration and interaction, while the immersive branding reinforces a shared sense of purpose and belonging.

Most importantly, the facility has become a destination that reflects who Insight Global is as an organization—playful, energetic, adaptable, and forward-thinking. By aligning workplace strategy with business objectives, Insight Global has created an environment that helps attract talent, support learning and development, and foster stronger connections across teams. The result is more than a workplace. It is a strategic asset designed to inspire people, accelerate performance, and bring the Insight Global story to life every day.